{"id":25524,"date":"2020-04-26T18:40:34","date_gmt":"2020-04-26T16:40:34","guid":{"rendered":"https:\/\/42lf.it\/?post_type=cpt_services&p=25524"},"modified":"2026-04-29T10:36:37","modified_gmt":"2026-04-29T08:36:37","slug":"e-commerce-2","status":"publish","type":"cpt_services","link":"https:\/\/42lf.it\/en\/services\/diritto-della-comunicazione-digitale-e-dellinfluencer-marketing\/","title":{"rendered":"Digital Communication and Influencer Marketing Law"},"content":{"rendered":"

Influencer marketing represents a strategic lever in digital communication, but it entails significant risks from a regulatory, reputational, and corporate liability standpoint. Collaborations with creators and influencers must be managed in compliance with regulations on advertising, consumer protection, data protection, and intellectual property.<\/p>\n

We assist companies, agencies, and talent in structuring and managing compliant campaigns, handling contractual arrangements and defining appropriate control mechanisms. We also support compliance with the guidelines of the Istituto dell\u2019Autodisciplina Pubblicitaria (“IAP”), with particular reference to the Digital Chart, as well as with the provisions of the Autorit\u00e0 Garante della Concorrenza e del Mercato (“AGCOM”).
\nAn integrated and proactive legal approach helps reduce the risk of sanctions, ensure market transparency, and protect brand value and reputation over the long term.<\/p>\n","protected":false},"excerpt":{"rendered":"

Redazione di contratti o di termini di servizio, compliance alla disciplina del codice del consumo, della protezione dei dati e della normativa fiscale.<\/p>\n","protected":false},"author":1,"featured_media":25526,"comment_status":"closed","ping_status":"closed","template":"","cpt_services_group":[264],"class_list":["post-25524","cpt_services","type-cpt_services","status-publish","has-post-thumbnail","hentry","cpt_services_group-practices-en"],"acf":[],"yoast_head":"\nDigital Communication and Influencer Marketing Law - 42 Law Firm \u00bb The Innovation Law Firm<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/42lf.it\/en\/services\/diritto-della-comunicazione-digitale-e-dellinfluencer-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Communication and Influencer Marketing Law - 42 Law Firm \u00bb The Innovation Law Firm\" \/>\n<meta property=\"og:description\" content=\"Redazione di contratti o di termini di servizio, compliance alla disciplina del codice del consumo, della protezione dei dati e della normativa fiscale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/42lf.it\/en\/services\/diritto-della-comunicazione-digitale-e-dellinfluencer-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"42 Law Firm \u00bb The Innovation Law Firm\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-29T08:36:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/42lf.it\/wp-content\/uploads\/2026\/04\/pexels-didsss-29140634.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1277\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/42lf.it\\\/en\\\/services\\\/diritto-della-comunicazione-digitale-e-dellinfluencer-marketing\\\/\",\"url\":\"https:\\\/\\\/42lf.it\\\/en\\\/services\\\/diritto-della-comunicazione-digitale-e-dellinfluencer-marketing\\\/\",\"name\":\"Digital Communication and Influencer Marketing Law - 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